Sales · Product development · Branding · Sourcing
A New York fashion sales & brand development agency.
Friday Agency represents contemporary and advanced contemporary womenswear brands to boutiques, department stores and online retailers across North America. Beyond sales, we guide product development, pricing structures, logistics and branding, and source factories for labels building their own collections.
01 · Wholesale showroom
The brands, in the room.
A multi-line womenswear showroom in New York. We present international and independent brands to specialty boutiques, department stores and e-commerce buyers during every market week, with virtual appointments year-round.
See the brands02 · Private label sourcing
From sketch to factory floor.
Private label clothing sourcing, sampling and production management for brands developing their own label. We match each product to the right factory and manage it through delivery.
How sourcing works
What we do
More than a showroom.
Friday Agency supports brands at every stage of the lifecycle, from the first sample to the store floor.
Sales representation
Wholesale representation to boutiques, department stores and online retailers across North America, every New York market week.
Product development
Line planning, assortment and fit guidance so each collection is built to sell into the contemporary market.
Pricing structures
Wholesale and retail pricing, margins and terms that work for the brand and the buyer.
Logistics
Order management, production timelines and delivery coordination, from confirmed order to the store floor.
Branding
Brand identity, positioning and storytelling that buyers remember and customers return to.
Private label sourcing
Factory sourcing, sampling and production management for labels developing their own collections.
Next market · High Summer / Pre-Fall '27
Early December · New York · Virtual by request
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